Privacy Notice
Your information deserves careful handling.
PRIMA ELITE respects the privacy of individuals and organisations who visit its website, contact the company or engage its services.
This Privacy Notice explains what personal information may be collected, why it is used, how it is protected, when it may be shared and how individuals may exercise applicable privacy rights.
It applies to personal information processed through this website and related business communications. Additional privacy arrangements may apply to a specific client engagement, recruitment process, event, learning activity or other service.
2.1 Who is responsible for your information?
The organisation responsible for the processing described in this Notice is:
PRIMA ELITE FZ-LLCCWEP0354,
Compass Building,
Al Shohada Road,
Al Hamra Industrial Zone-FZ,
Ras Al Khaimah, United Arab Emirates
Privacy enquiries: info@primaelite.consulting, with the subject line “Privacy enquiry”.
For personal information processed through this website and general business enquiries, PRIMA ELITE acts as the controller.
For a particular engagement, PRIMA ELITE may act as a controller, processor or another relevant processing party, depending on the purpose and contractual arrangements. Where required, the respective responsibilities will be documented separately.
2.2 Information we may collect
The information collected depends on how you interact with the website and the company.
Information you provide directly
When you contact PRIMA ELITE, you may provide:
- Your name and professional title.
- Your organisation and business contact details.
- Your email address and telephone number.
- The subject and content of your enquiry.
- Project descriptions, requirements, documents or other information you voluntarily submit.
- Information you provide when communicating with the company.
The contact form on this website does not send or store your message. It prepares an email in your own email application, and your message reaches PRIMA ELITE only if you send it.
Please do not submit passwords, payment-card information, sensitive personal information or confidential third-party material through a general website enquiry unless PRIMA ELITE has expressly requested it through an appropriate secure channel.
Technical information
When you access the website, the hosting infrastructure and security systems may process technical information such as:
- IP address.
- Browser and device information.
- Operating system.
- Date and time of access.
- Requested pages and technical request information.
- Security, diagnostic and error logs.
The extent of this information depends on the hosting provider, server configuration and security services in use.
Information saved by website resources
The six interactive resources on this website save your entries locally in your browser so that you can continue using a tool during a later visit.
This information stays on your device in browser storage and is not submitted to PRIMA ELITE.
See the Cookies & Storage Policy for further information.
2.3 Why we use information
PRIMA ELITE may process personal information for the following purposes:
Responding to enquiries
To understand your request, communicate with you, assess whether the company may be able to assist and respond to follow-up questions.
Managing professional relationships
To prepare proposals, coordinate meetings, administer projects, communicate with clients and suppliers, and maintain appropriate business records.
Delivering agreed services
To perform contractual obligations, coordinate activities, provide agreed deliverables and maintain project documentation.
Website operation and security
To maintain website availability, diagnose technical issues, prevent abuse, investigate security incidents and protect the integrity of the website.
Legal and regulatory obligations
To comply with applicable legal requirements, respond to lawful requests, maintain required records and establish or defend legal claims where necessary.
PRIMA ELITE does not sell personal information to third parties.
It does not use an enquiry submitted through the website as automatic permission to send unrelated promotional communications.
2.4 Legal grounds for processing
PRIMA ELITE processes personal information with your consent or where another case permitted by applicable law applies, including, where it applies, Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data.
Depending on the circumstances, this may include:
- Your consent.
- Steps taken at your request before entering into a contract.
- Performance of a contract.
- Compliance with a legal obligation.
- Establishing, exercising or defending legal claims.
- Another case permitted by applicable legislation.
Where consent is relied upon, it may be withdrawn, subject to the legal consequences and any other lawful grounds that may permit continued processing.
2.5 How information is shared
Personal information may be accessed or shared only where reasonably necessary for a legitimate business, contractual, security or legal purpose.
Relevant recipients may include:
- Website hosting and infrastructure providers.
- Business email and communications providers.
- IT, cybersecurity and technical support providers.
- Professional advisers, including legal, accounting and compliance advisers.
- Contractors or project collaborators who require access to perform an authorised task.
- Public authorities or regulators where disclosure is required by law or a lawful request.
Where a third party processes personal information on behalf of PRIMA ELITE, PRIMA ELITE uses contractual and organisational safeguards appropriate to the service.
PRIMA ELITE does not authorise service providers to use client or enquiry information for their own unrelated marketing purposes.
2.6 International transfers
Some technology and service providers may process or store information outside the United Arab Emirates.
Where personal information is transferred internationally, PRIMA ELITE will take steps required by applicable law to ensure that the transfer is permitted and that appropriate safeguards are in place.
The location and terms of processing may depend on the service providers selected for hosting, email, file storage, communications and other business operations.
2.7 How long information is retained
PRIMA ELITE retains personal information only for as long as reasonably necessary for the purpose for which it was collected, or for the period required or permitted by applicable law.
Retention periods may differ depending on the type of information:
- Enquiries may be retained for the period needed to respond and maintain a reasonable record of business communications.
- Client and contractual records may be retained for the duration of the engagement and any applicable legal, accounting or claims-related period.
- Technical and security logs may be retained according to the hosting and security provider’s retention settings.
- Information saved locally by website tools remains on the user’s device until it is cleared or removed through the relevant browser controls or tool functionality.
When information is no longer required, it will be securely deleted, anonymised or otherwise disposed of, subject to applicable legal retention requirements.
2.8 Security
PRIMA ELITE applies reasonable technical and organisational measures appropriate to the nature of the information and the risks associated with its processing.
These measures may include access restrictions, secure account management, encryption where supported, provider security controls, backups and appropriate confidentiality obligations.
No website, email system, electronic transmission or storage method can be guaranteed to be completely secure. Users should exercise care when transmitting information electronically.
Where applicable law requires it, PRIMA ELITE will notify the competent authority and affected individuals of a personal data breach.
2.9 Your privacy rights
Subject to applicable law and any relevant exceptions, individuals may have rights to:
- Request confirmation of whether their personal information is being processed.
- Request access to personal information.
- Request the transfer of personal information to you or to another controller, where technically feasible.
- Request correction of inaccurate or incomplete information.
- Request deletion or restriction of processing where legally available.
- Object to certain processing activities where applicable, including decisions based solely on automated processing.
- Withdraw consent where processing is based on consent.
- Raise a complaint with the UAE Data Office or any authority that assumes its functions under applicable law.
To submit a privacy request, contact:
info@primaelite.consulting, with the subject line “Privacy request”.
PRIMA ELITE may request reasonable information to verify the identity and authority of the person making a request. Requests will be handled in accordance with applicable legal requirements and within the relevant statutory timeframes.
2.10 Third-party websites and services
This website may contain links to external websites or use third-party technologies.
PRIMA ELITE does not control the privacy practices, content or security of independent third-party websites. Their own privacy notices and terms apply when you access those services.
2.11 Children and minors
This website is intended for professional and general business audiences. It is not designed as a service directed to children.
PRIMA ELITE does not knowingly request personal information from children through general website enquiries. If such information is identified as having been submitted without an appropriate legal basis or required authorisation, the company will take appropriate steps in accordance with applicable law.
2.12 Changes to this Notice
This Notice may be updated when the website, business operations, service providers or applicable legal requirements change.
The latest version and its effective date will be published on this page.